Velo News – Rapha

Finding inspiration in an eclectic group of California-riding women

Seven women, 700 miles, and one overwhelming sense of inspiration.

Women’s ambassador programs have become rather prominent in cycling over the past few years, and while there is not necessarily one common objective among them, they all come together with a unifying message: cycling should be accessible for all women, regardless of background and ability.

Rapha, known for its chic cycling apparel, has expanded wildly in the last few years, not just with its impeccable line of clothing, but also its presence in the community of the sport. Celebrating the romanticism of road cycling, Rapha has sought to build a community around the shared love for cycling — whether in the interest of socializing in the saddle or competition through racing. Perhaps most notably has been Rapha’s development of its Women’s Ambassadors program. Sometimes confronted over a limited women’s apparel selection, Rapha’s support of women’s cycling and drive to enhance the sport is anything but limited.

Earlier this month, the brand hosted a retreat, The Calling, for its 14 North American women ambassadors near Los Angeles. After the weekend retreat, six of the women embarked on a rather epic journey, riding the entire 2014 Amgen Tour of California route, in reverse, from Thousand Oaks to Sacramento.

Inspiration is cliché in endurance sports. We’re all looking for that boost to climb aboard the saddle when the legs ache and the weather grumbles. But a group of seven women attempting to shift the paradigm of how female cyclists are viewed based on physical capabilities — that’s inspiration. I consider myself inexplicably lucky to have joined the Rapha Ambassadors on this journey. I left Sacramento with an incredible sense of inspiration — from the professionals I secretly wanted to mimic in cyclocross races, to the working moms who rode more that week than they had all year; from the support crew, which included Rapha’s Jeremy Dunn, Tim Coghlan, David Wilcox, and Chris Distefano, who offered long-distance emotional support, to the man behind SAGmonkey Nick Nicastro, to the creative mind behind this crazy journey, Paige Dunn.

Words : Addie Levinsky

Article : Velo News

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